Case Study
Wills and Co Advisory Group
With over two decades of experience in the construction, road building, and forestry equipment industries, Wills and Co Advisory Group has a proven track record of leading complex international trade and infrastructure projects. Their expertise in transforming unprofitable divisions into revenue-generating powerhouses through training, situation assessment, and solution execution set them apart in the industry.
Our Action Plan
01
Website Development
We designed and developed a strong, secure website for Wills and Co Advisory Group. The site was tailored to highlight their extensive services, including Executive Coaching, Speaking Engagements, Project Leadership Specialty, and Sales Training.
02
Sales Funnel Integration
To convert leads and generate sales, we integrated clear and effective sales funnels into the website. Each service page was equipped with strategic call-to-actions (CTAs) to guide visitors through the inquiry and enrollment process, enhancing the likelihood of conversion.
03
SEO and Security
Ensuring the website was not only visually appealing but also secure and optimized for search engines was paramount. We implemented advanced SEO strategies to improve online visibility and integrated robust security measures to protect user data.
Website
Website
Website
Website
The Impact
The new website successfully showcased Wills and Co Advisory Group’s extensive service offerings and expertise. The clear sales funnels and strategic CTAs led to increased conversions, while the secure, optimized site ensured a reliable and professional online presence.